In Brazil, the software market is expanding rapidly. According to the recent numbers from the Brazilian Association of Software Companies (ABES), the national Information Technology market involved more than 49 billion dollars in 2020. In Brazil, software is mainly...
Digital
Software related inventions in Brazil
Below we provide a brief overview of the respective approaches in patenting of software related inventions in the US and Europe, before providing some short information on the current practice in Brazil. Software can have diverse characteristics and elements and there...
A look at recent innovation and technology measures in Brazil
Last month, the World Intellectual Property Organization (“WIPO”), together with institutional partners, released its 14th Global Innovation Index (“GII”) report. In this post, we briefly look at Brazil’s position in the index and some of the ongoing initiatives that...
Brazilian DPA signs first international co-operation agreement with Spanish authority
In our recent posts, we have been following the developments in the ANPD (Brazil’s Data Protection Agency) highlighting updates and key developments over the last months. The ANPD has already opened several public consultations and produced useful guidelines to assist...
Following the latest developments in Brazil’s DPA
In our last post on this topic, we discussed recent developments in respect of the ANPD (the Brazilian DPA) and the LGPD (Brazil’s Data Protection law). Since our last post, the new law came into full effect, bringing with it strict penalties for companies’ that are...
How are digital influencers regulated in Brazil?
In Brazil, advertising is subject to different legal considerations based on Constitutional, Civil, Intellectual Property and Data Protection Law, amongst other areas. Cases related to advertising are dealt with before the Brazilian civil courts, as well as by the...
What can 5G do for the gaming world?
The gaming industry has exploded in recent years and the gaming craze continues to spread across the globe. Further, diverse forecasts show that this is a trend of exponential growth, as it is one of the industries that will benefit most from 5G, a fifth-generation...
Games and loyalty programs in Brazil
Gamification is here to stay and is now reaching all markets. This is nothing new. Today, the strategy is commonly used in combination with so-called loyalty programs, in which users are motivated by numerous factors to consume and remain loyal to certain companies....
Brazilian DPA issues guidelines on data processing agents
In a recent post, we discussed the latest developments in respect of the Brazil’s new federal data protection authority (the ANPD). Brazil’s general data protection law (the LGPD) has finally come into full effect in August 2021, bringing with it new obligations for...
Update on Privacy & Data Protection in Brazil
In this blog post, we will discuss recent developments in respect of the ANPD (Brazil’s new federal data protection agency) and the LGPD (Brazil’s Data Protection law). The new law will finally come into full effect in August 2021, bringing with it new obligations for...