OUR TEAM

Robert Daniel
Partner

With over 15 years of experience in intellectual property, Robert Daniel Shores is a partner at Daniel Law, where he plays a key role in the firm’s strategic direction and client service across all areas of IP. He works closely with global companies in technology, fashion, entertainment, and life sciences, helping them protect and maximize the value of their intangible assets throughout Latin America.

Robert’s practice spans trademark protection, brand enforcement, anti-counterfeiting, and IP litigation, as well as broader advisory work on regulatory and technology-related IP challenges. He collaborates with legal and business teams to structure effective rights management strategies, mitigate risks, and drive impactful results through both litigation and innovative solutions.

Beyond his client work, Robert is actively involved in ensuring service excellence across all of Daniel Law’s IP teams, working closely with the firm’s patent, regulatory, and litigation leaders to enhance client engagement and optimize strategic outcomes.

His international experience includes serving as a seconded attorney at a top-tier UK law firm and earning an LL.M. from Berkeley UC in IP & Technology Law, where he graduated with high honors in Trademark Law. During his time at Berkeley, he also received recognition for excellence in legal reasoning and advocacy, earning the award for Best Oral Presentation in a mock trial on secondary meaning.

He is an active participant in professional associations such as INTA, ECTA, MARQUES, PTMG, ABPI, and IPO and contributes to thought leadership initiatives in IP and technology law.

Robert’s work has been recognized by leading legal directories, including MIP’s IP Stars, WTR 1000, Chambers & Partners, Legal 500, and Leaders League.

Practice Areas
Advertising Law
Domain Names
Geographical Indications
Information Technology Law
Litigation
Trade Names
Trademarks
Unfair Competition
Patents
Litigation
Brand protection
Anti-counterfeiting

Education

LL.M. in Law and Technology at Berkeley UC;
Postgraduate in Procedural Law and Legal Management at IBMEC, in 2015;
Graduated in Law, with an emphasis on Commercial Law, from the Pontifical Catholic University of Rio de Janeiro (PUC / RJ), in 2013, with a final paper entitled “Ambush Marketing in Sports Events in the Face of Competition Law”;
Specialization Course in Copyright, Entertainment and Industrial Property at Escola Superior de Advocacia – ESA, in 2013.

Affiliations, Commissions and Collegiate

Member of the Brazilian Bar Association, registered in the States of Rio de Janeiro and São Paulo, serving in the Fashion Law Committee;
Member of the Enforcement Committee of INTA (International Trademark Association) (2018/19);
Member of the European Communities Trademark Association – ECTA, serving in the Anti-Counterfeiting Committee for the 2016/19 term;
Member of the Brazilian Intellectual Property Association – ABPI;
Corporate Member of MARQUES.

Languages

Portuguese and English.

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