Blog

A look at recent innovation and technology measures in Brazil

Last month, the World Intellectual Property Organization (“WIPO”), together with institutional partners, released its 14th Global Innovation Index (“GII”) report. In this post, we briefly look at Brazil’s position in the index and some of the ongoing initiatives that...

Revisiting the exhaustion of IP rights

A topic that has recently resurged is the exhaustion of IP rights and what it means for companies doing business internationally. This is due to the impacts of Brexit (see our recent post-blog on this topic) and what this means in terms of IP rights in the EU and UK....

Right of publicity under the Brazilian Legislation

There is no specific provision in the Brazilian legislation that recognizes the right of publicity, an intellectual property right described as the right of every individual to control the commercial exploitation of his or her likeness. In Brazil, aspects of one’s...

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