On May 11, the Brazilian Data Protection Authority (ANPD) issued a technical note regarding the compliance practices for organizations in the pharmaceutical sector. The document is the result of a study on the privacy policies of pharmaceutical groups of economic...
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A look at ambush marketing in Brazil’s New General Sports Law
On June 14, the Brazilian President sanctioned the new Brazilian General Sports Law (Law nº 14,597/2023). The new law consolidates the existing Brazilian sports legislation and deals with important topics, including the topics of violence and discrimination in the...
Unlocking Brazil’s Potential: Advancements in Intellectual Property and Innovation
Over the last years, Brazil has been investing in new initiatives to become more modern and competitive. The steps taken include ratifying important international treaties, defining new strategies, regulations, and legislation, conducting public consultation...
Paving the way for Regulation in Brazil’s Sports Betting Market’
The sports betting market is at a critical juncture in Brazil. Despite being legalized in 2018 (through Law 13.756/18), a significant legal vacuum remains in the area. This was caused by a lack of regulation, in turn creating a climate of legal uncertainty, impeding...
Navigating the Regulatory Challenges of AI: A Look at ChatGPT and the Proposed Framework in Brazil
This year has everyone talking about ChatGPT. Indeed the many applications of this new technology are truly astonishing. The chatbot, which has already passed a number of difficult exams (including US Bar exams, the LSATs and SATs ) seems to have unlimited...
The Metaverse and Latin America: What You Need to Know About Regulation in the Region
Colombia recently became the first country in the world to hold a court hearing in the metaverse , marking a milestone in the digitalization of the country’s justice system. The hearing in question involved a land dispute, and was attended by judges, lawyers, and...
Understanding Brazilian Copyright Law: Requirements for Protection, Registration, Duration, and other Intellectual Property Rights
As Brazil is a member of the Berne Convention, copyright protection under Brazilian Law is inherent to the creation of the work and no registration is necessary for the enforcement of rights against third parties, provided that the legal conditions of protection are...
Understanding the Andean Opposition Protocol
During a recent administration program of the United States Patent and Trademark Office (USPTO), the national industrial property offices of Peru, Colombia and Ecuador signed a new case management protocol for the Andean Opposition. The purpose of the Protocol is to...
Brazil Joins Hague System for International Registrations of Industrial Designs
On February 13, Brazil officially joined the Hague System for International registration of designs. This latest development comes after widespread support for the initiative and official sanctioning by the country’s legislative and executive powers last year....
ANPD publishes regulation on administrative sanctions for breaches of LGPD
On 27 February, the Brazilian data protection authority (ANPD) published the highly anticipated regulation on the application of administrative sanctions, which is a function allocated to the authority under Brazil’s data protection law (LGPD). The Brazilian General...
Some procedural considerations in Brazilian Trademark infringement actions
In our recent article, we discussed 10 Common questions on Trademark Enforcement in Brazil. In this post, we look at some further procedural considerations you should keep in mind in terms of Brazilian infringement actions, including the types of defences available,...
A look at the ANPD’s priorities for 2023/2024
Last November, the Brazilian Data Protection Authority (ANPD) released its Regulatory Agenda for the 2023-2024, setting out its priority of issues for this coming period. Below we take a look at some of the most awaited issues, as well as setting out the full list of...
An update on the esports debate in Brazil
A recent report by the World Intellectual Property Organisation (WIPO) about IP and sports highlighted “… the emergence of new areas such as eSports, which has grown rapidly to reach a global audience of nearly 500 million…”. While the global esports market has been...
Industrial Design: Brazil moves closer to joining Hague Agreement
In December 2022, Brazil took a further step forward towards adhesion to the Hague Agreement on International Registrations of Industrial Designs, by depositing the Protocol of Adhesion to the Agreement with the World Intellectual Property Organization (WIPO) ....
Brazil adopts new legal framework on Telehealth
On December 28, former Brazilian President Jair Bolsonaro sanctioned Law 14,510 , authorizing the practice of telehealth across Brazil, and revoking the previous rules regulating the discipline. In our last post on the subject, we discussed how the Brazilian Ministry...