With 128 member countries and counting, the Madrid System is a shining example of intellectual property (IP) harmonization. Tom Phillips spoke to...
OUR TEAM
Roberta Arantes
Partner
Roberta Arantes has practiced intellectual properly law since 2001 and joined Daniel as a partner in 2013, where she became the head of the trademark teams in 2021. Roberta understands that business issues require creative and cost-effective legal solutions and her interest in innovation led her to use agile legal project management techniques in her daily practice.
She has experience in intellectual property litigation and counseling, including trademark, design, trade secret, false advertising and unfair competition matters. In addition to her litigation and dispute practice, she has extensive experience in trademark counseling and both judicial and non-judicial enforcement and defense.
She has counseled clients by providing search advice and protectability opinions regarding domestic and global trademark availability and on famous marks.
She is an active member of INTA’s Trademark Offices Practice Committee.
She is a member of Brazilian IP Agents Association-ABAPI, where she is a member of the Counsel and lecturer of the various professional courses promoted by this Association. She also coordinates the International Committee of the Brazilian IP Association (ABPI).
Practice Areas
IP Litigation
Domain names
Geographic indications
Trade names
Trademarks
Unfair Competition
Domain names
Geographic indications
Trade names
Trademarks
Unfair Competition
Education
Master’s degree in Public Law from the Law School of the State University of Rio de Janeiro – UERJ, 2009;
Post-graduate degree in Law from the Gama Filho University, 2007;
Graduated in Law from the State University of Rio de Janeiro – UERJ, 2004;
European intellectual property law at CEIPI – Centre d’Etudes Internationales de la Propriété Intellectuelle in Strasbourg (summer school in IP rights 2016).
Post-graduate degree in Law from the Gama Filho University, 2007;
Graduated in Law from the State University of Rio de Janeiro – UERJ, 2004;
European intellectual property law at CEIPI – Centre d’Etudes Internationales de la Propriété Intellectuelle in Strasbourg (summer school in IP rights 2016).
Affiliations, Commissions and Collegiate
Member of the Brazilian Bar Association, registered in the States of Rio de Janeiro and São Paulo;
Former member of the Enforcement Committee of International Trademark Association – INTA;
Member of the Young Practitioners Committed working in the webinar working group- INTA;
Member of the Council on Ethics, Fiscal and Judicial affairs of the Brazilian Practitioners Association (Associação de Agentes da Propriedade Industrial – ABAPI).
Former member of the Enforcement Committee of International Trademark Association – INTA;
Member of the Young Practitioners Committed working in the webinar working group- INTA;
Member of the Council on Ethics, Fiscal and Judicial affairs of the Brazilian Practitioners Association (Associação de Agentes da Propriedade Industrial – ABAPI).
Languages
Portuguese, English and French.
Articles
Brazil: Looking at unusual forms of branding beyond legal protection
In the early days, branding was the act of creating a name, symbol or design capable of identifying a product or service. This definition brought...
Brazil about to enter the Madrid System
The Madrid System will enter into force in Brazil on October 2, 2019, three months after the delivery of the instrument of accession of Brazil to...
Madrid: A Flourishing System?
Progress on implementing the Madrid System for international trademark registration around the world presents a mixed picture, as Sarah Morgan...
How is the Madrid Protocol faring in Brazil?
Brazil is one of the newest members of the Madrid Protocol. It has been part of the protocol since October 2 2019. An international system was long...
Product/customer experience and the evolution of trade dress protection in Brazil
The Internet is a new frontier that is, gradually, opening up to all businesses and users alike, and when the Internet of Things (IoT) allows...
A different path to protection
Brazil is the largest market in Latin America. Every year, the Brazil Patent and Trademark Office (INPI) receives thousands of applications, most of...