Although the 20th century inaugurated the modern era of women in the labor market, we are still living a transitional experience as we progress...
OUR TEAM

Isabella has been working with Intellectual Property since 1998 and became a partner of Daniel Law in 2005. Isabella’s experience covers all aspects of intellectual property with special emphasis on trademarks. Isabella manages many large portfolios in various market segments such as the pharmaceuticals, cosmetics, publications and clothing. She has great experience in seminars and training sections in Brazil, the United States and Europe with information on the Brazilian market and IP related matters.
Highlights: supervision of trademark department; legal consultancy related to trademarks, as well as the portfolio management of international clients; handling judicial and extra-judicial cases related to trademark rights violations and crimes of unfair competition; due diligence related to trademark issues, including analysis of registerability of marks and planning of corporate strategies related to intellectual property; active performance in the interests of national and international clients before the BPTO, with the preparation of oppositions, administrative nullity procedures, appeals and replies.
For the biennium 2020/2021, Isabella took a leadership role in the Communications Subcommittee of the Leadership Development Committee at the International Trademark Association – INTA, being responsible for co-leading the LINK project team.
Practice Areas
Unfair Competition
Domain Names
Due Diligence
Education
Degree in Law from the Estácio de Sá University in 1999;
Specialization Course in Strategy in the Age of Digital Disruption – INSEAD.
Affiliations, Commissions and Collegiate
Co-leader in the Communications Subcommittee of the Leadership ;
Development Committee at the International Trademark Association – INTA (2020-2021).

Articles
Madrid: A Flourishing System?
Progress on implementing the Madrid System for international trademark registration around the world presents a mixed picture, as Sarah Morgan...
Navigating Brazil’s IP terrain
What are the leading IP objectives and challenges that your corporation, or your industry, pursue and face in Brazil? Knowing the answers to these...
Responding adeptly to Brazil’s trade mark system
Often clients, unaccustomed to Brazil, fret about the wrong problem, such as the backlog. Alternatively, they try to solve a problem with the wrong...
Co-ownership of Trademarks in Brazil: Key Changes
Brazil’s accession to the Madrid Protocol has included several important changes to the country’s trademark system, such as simplifying the...
Brazil: How has the Madrid Protocol been implemented and what next?
On October 2 2019, Brazil joined the Madrid protocol. The success of this can be proven by numbers. Until March 5 2020, 3,126 marks were designated...
Madrid Protocol in Brazil
When is a trademark a trademark? In an ideal world a trademark should be whatever is perceived as a trademark by consumers. If we consider, for...
Responding adeptly to Brazil’s trade mark system
Often clients, unaccustomed to Brazil, fret about the wrong problem, such as the backlog. Alternatively, they try to solve a problem with the wrong...
Pharma trademarks in Brazil: going to court to get your name
Why Conduct Trademark Searches in Brazil?
Why Brazil? When people think about Brazil they often imagine just another country in South America, like Argentina or Chile. The truth is that the...
The peculiarities of the trademark registration system in Brazil
At first glance it might appear that registering a trademark in Brazil is a simple task. There is a certain level of harmonization within IP Laws...