A new trademark dispute in Brazil’s beer sector highlights the tension between long-established brands and later-filed marks that rely on close...
OUR TEAM
Beatriz is a law graduate and passionate about intellectual property. She has already worked in other areas of the firm and has experience in litigation, arbitration and research. After studying abroad and entering the academic world with the publication of articles and participating in research groups focused on competition and intellectual property, she found herself more connected with the task of identifying new trends and demands within these fields. She is responsible for conducting research by Daniel Inova and for assisting in the production of content.
Practice Areas
Education
PUC-RJ B.S in Law – 2022;
ASPI – Intensive course of legal english for intellectual property. – 2021;
PIBIC – Snpc – Undergraduate research project in unfair competition at PUC-Rio. – 2020;
ABAPI -Fashion Law course. – 2020;
Milano Fashion Institute – Short course, Fashion Law, Fashion Industry and Intelectual Protection. – 2018;
PUC-RJ Undergraduate research program at Information and Technology and Law at Apple Development Academy inside of PUC-Rio. – 2018.
Affiliations, Commissions and Collegiate
Languages
Articles
Understanding the Guidelines for Medication Advertising in Brazil
Medication advertising, directed at both patients and professionals, concerns a very peculiar practice, as its misuse can lead to serious and...
Jack Daniel’s v. VIP: A Comparative Analysis of the U.S. and Brazilian Approaches to Trademarks and Free Speech
Co-authored with Julian Cornelius On June 8, the United States Supreme Court handed down a surprisingly decisive ruling on trademark law and its...
Artigo Default Beatriz Beserra EN
The convergence of 5G and IoT
The integration of these technologies is one of the factors that can drive society towards development, in addition to speeches about a new...